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If you are managing the brand inside of an organization with multiple departments, inconsistency is the unavoidable rival of growth.  But with a few simple strategies in place, inconsistency won't be the biggest enemy in your marketing.  In this episode, I'll talk about a few ways you can help bring consistency in what is being communicated, and the way your brand is represented visually.

Published: September 26, 2016

Duration: 16 Minutes

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The lack of internal communication is a primary cause of inconsistent external marketing communication.

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