In this episode, I was asked if it’s more important to focus on creativity in your marketing and branding, or focus on communicating your purpose. I’ll talk about the curse of overexposure, and how easy it is to find ourselves chasing after someone else’s results. And finally, in this episode, I’ll help you redefine what creativity really is and what role it plays in building your brand.
Published: September 19, 2016
Duration: 15 Minutes